ROE (Roisin Donald) is a 20-year-old multi-instrumentalist from Derry in Ireland. With a sound she calls “Grumpy Electro-Pop”, Roe has been gaining plaudits for her leftfield, folkified pop. Check out Girls to hear more of her bright yet worldly sound.

It’s no surprise that she’s appeared on the prestigious Other Voices music showcase once you hear Girls. With a voice as pure as a linnet, Roe could go down the easy pop/folk/electro route that has been in vogue for some time now– and to a certain extent she does.

There’s more art than artifice going on here though. There are hooks – both musical and lyrical – that give it enough of a pop feel, that’s for sure. But the lyrics chose to take aim at the world in a way that’s forthright but personal, inviting favourable comparisons with the classical era of American confessional folk popular in the 70s.

That aspect is something that informed the lyrical content of the song according to Roe: “There is so much pressure to be perfect these days, especially in a world controlled by social media. We look at stunning models with gorgeous hair and makeup that seem to be having the time of their lives every day, when for most of us this isn’t a reality. Girls is about changing the goalposts on social expectations and accepting yourself for who you are no matter what flawless content you see online. We are all individuals; we are all perfect and we owe it to ourselves to own that.”

Girls is out now via Fictive Kin,  can also be streamed on Spotify and all major digital platforms. For more information on that, new music and her tour with Snow Patrol, catch up with Roe on her social media including Facebook and Twitter.