New Music: amilost – Bloom

London-based Norwegian/Scottish duo amilost bring a real sense of drama and foreboding to Bloom. It’s a brooding pop stormer that at times looks to indie-RNB and subtle rock nuances to create a suitable and sensitive template for such a challenging lyrical subject.

Says amilost vocalist Sigrid Zeiner-Gundersen, “Bloom is a bittersweet anthem about being single, the road that leads you to it, and the feeling of gratitude for the journey. Coming out of that toxic relationship feels like thawing, but soon you’re ready to bloom and make life beautiful again on your own terms.”

“Blooming after a bad situation is such a high that you don’t want to come down from, and it really motivates you to focus on yourself and be grateful for everything you have.”

Bloom is the first track the duo has released since signing to Icons Creating Evil Art, and brings a dark and cinematic feel to what may be view as a left-field take on Scandipop. Click play, and prepare to have your heart melted by the hushed intensity of Sigrid Zeiner-Gundersen’s devastating vocal performance.

You can hear Bloom and more music by amilost on Soundcloud, Spotify, and Apple Music. For further listening options and to keep in the loop with the band, check out amilost on Facebook, Twitter, TikTok, or Instagram.